Applicability to Executive Function

On Tuesday, May 22, 2012, the Growth Team MembershipTM will present a case-based best practice on how the corporate strategy function at Merck & Co., Inc. used scenario planning to explore long-term risks and opportunities.

Featured Thought Leader: Douglas Black, General Manager for the Innovative Ventures Unit at Merck, will share key lessons learned and participate in a Q&A session.

The webcast shows how Merck:

• Gathered internal insights and external expertise to establish plausible scenarios for the future of healthcare
• Challenged assumptions about how the critical issues faced today will evolve over the coming years through exploring several scenarios
• Considered investment implications in the context of each scenario
• Integrated scenario-based conclusions with Merck’s strategy planning

Profiled Company: Merck & Co., Inc is headquartered in Whitehouse Station, New Jersey, and is a global pharmaceutical company.

CLICK HERE to see an excerpt from the featured Best Practice Guidebook