Strategic Imperative
EXPLORE, LEARN, ANALYZE, AND GROW

Will YOUR Organization survive the Unified Communications Transformation?

  • Strategic
    Imperatives
  • Growth
    Gap
  • The Yellow Brick
    Road
  • Transformational
    Growth

Strategic Imperatives For Unified Communications

01

Focusing on user/ customer experience (UX/ CX) and solution packaging, reliability, security, and scalability to enable long-term success in the rapidly evolving business communications sector.

02

Leveraging extensible application programming interfaces (APIs) for business communications to differentiate solutions through compelling value propositions for vertical use cases.

03

Capitalizing on rapid advancements in cloud services, Internet of Things (IoT), artificial intelligence (AI), mobility, and extended reality (XR) to gain a competitive edge.

GROWTH GAP

How do you shift from where you are to what you want to become? How do you fill the gap?

Based on those strategic imperatives the gap between where you are now and where you need to be to achieve transformational growth is daunting.

GROWTH CONTENT

Growth Opportunities for Unified Communications

Data-specific-cloud

Integrated Cloud Communications

Rapidly growing cloud communications, collaboration, and contact center sectors represent a large growth and differentiation opportunity, driven by integrated UCaaS and CCaaS, AI-powered collaboration, omni-channel customer engagement and AI/API advancements.

Conversational artificial intelligence

Artificial Intelligence (AI)

Providers will address a broad array of use cases by tapping into the potential of data-driven decision making and fully leveraging AI to support better business outcomes through enhanced CX and EX.

Mobile-first Business Communications

Growing user mobility, increasing remote/hybrid workforce, and digital natives’ preferences for mobile communications are driving demand for next-generation mobility solutions. These trends will enable providers to differentiate and boost average revenue per user (ARPU) by offering mobile PBX/ UCaaS and 5G services.

Vertical Strategies and Frontline Workers

The emergence of “productivity UC, “IoT UC, and “vertical UC” solutions will empower providers to maximize customer value, leveraging platform extensibility and IoT advancements to automate workflows, improve compliance, and address the unique requirements of underserved frontline workers.

Frost RadarTM

Benchmarking Your Future Growth Potential

Our work is focused exclusively on identifying the growth opportunities of the future and evaluating companies that are best positioned to take advantage of them. The Frost Radar™ is a robust analytical tool that allows us to evaluate companies across two key indices: their focus on continuous innovation and their ability to translate their innovations into consistent growth.

To discover how you benchmark
against competition

A PRACTICAL, HIGH IMPACT, SCALABLE TRACKING SOLUTION

Measure with The Growth
& Innovation Index

  • 2

    Major Indices

  • 10

    Analytical Algorithms

  • 1

    Platform

BEST PRACTICES RECOGNITION

Recognizing Excellence and Leadership in Information Communications Technology for 20 years

Our best practices analysis provides in-depth examination of successful strategies and tactics used by leading companies across all industries, and offers recommendations for implementation to drive performance and success

1
AVI-SPL

2023 Technology Leadership Award— Audio Video Integration Enabling Technology, Global

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2
IntelePeer

2022 Technology Innovation Leadership Award—Programmable Communications Technology, North America

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3
Logitech

2023 New Product Innovation Award—Personal Communication Devices, Global

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4
Lumen

2023 Competitive Strategy Leadership Award— VoIP Access and SIP Trunking, North America

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5
Pexip

2023 Customer Value Leadership Award— Video Collaboration Solutions for Judiciaries, Global

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6
SIPPIO

2023 Product Leadership Award— Cloud-connected Calling Enablement, North America

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7
Crexendo

2023 Competitive Strategy Leadership Award- Service Provider Cloud Communications Platform, North America

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8
Intermedia

2023 New Product Innovation Award- UCaaS Archiving, Global

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9
Microsoft

2023 Company of the Year Award- Connected Work, Global

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10
Wildix

2023 New Product Innovation Award- Retail UCaaS for Frontliners, Global

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11
Tata Communications

2023 Company of the Year Award- Unified Communications Service Provider, India

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12
Digivox

2023 Company of the Year Award- Communications Platform Solutions, Brazil

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13
MCM Telecom

2023 Company of the Year Award- Collaboration Services, Mexico

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Growth Council Think Tank Series

Technology Strategies in Global Unified Communications

Which disruptive technologies will revolutionize business communications?

Competitive Strategy in the Future of Work

Navigating hybrid work challenges to meet evolving customer needs

Technology Strategies in Global Unified Communications

Unlocking the power of APIs and CPaaS to automate mission-critical workflows

Customer Strategy in Global Integrated Enterprise Communications

Will an integrated cloud platform future-proof your communications investments?

Limiting Your Business Growth
Growth Opportunities in Global Unified Communications

Which technologies will transform meeting rooms of the future?

Growth Opportunities in Global Mobile UCaaS

Is the market ready for mobile-first business communications?

Competitive Strategy in Global Unified Communications

How to overcome competitive intensity in cloud PBX and maximize customer value?

AI
Technology Strategies in Global Unified Communications

How will AI unlock new functionalities to disrupt business communications?

Competitive Strategy in Global Cloud Communications

Is public cloud the best option for your future communications solutions?

Distribution Channel Optimisation in Global Unified Communications

Best-of-suite v/s best-of-breed communications solutions: which is right for you?

Distribution Channel Optimisation in Global Cloud and SaaS Based Communications

How to optimize service and technology strategies in a SaaS-centric future?

Growth Opportunities in Global Unified Communications and Collaboration Solutions

Does PBX feature parity still matter amid shifting customer priorities?

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Unified Communications Experts

A global team that is solving some of the world’s most complex business challenges

  • Elka Popova
    Elka Popova Growth Expert
  • Alexander Michael
    Alexander Michael Growth Coach
TRANSFORMATIONAL GROWTH

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