Alex Goryachev

Author and Speaker, Strategy & Governance Lead
Dell Technologies

Every day, I find myself increasingly amazed by AI’s potential to revolutionize organizational innovation. Lately, I’ve been working with organizations on helping turn-around AI initiatives that have gone off course. In these turnaround projects, I’ve noticed a common thread: many teams still approach AI as a simple technology upgrade rather than as a strategic, organization-wide enabler. This approach misses the true potential of AI. It reminds me of the early days of the internet, when many saw it as just a new way to process data or send emails, failing to recognize its capacity to transform entire business models and empower people at every level. Like the internet, AI isn’t just a tool; it’s a strategic platform that, when integrated across the organization, can unlock new possibilities, drive growth, and foster a culture of continuous innovation.

Here’s why: AI, when fully embraced, doesn’t just enhance efficiency—it redefines the way we solve problems, make decisions, and ultimately communicate, collaborate and innovate. It’s real-time, constantly learning and evolving, allowing organizations to adapt faster and smarter than ever. Constantly evolving, AI can inform strategy, drive new customer experiences, and empower employees to think and act like entrepreneurs. It opens up unprecedented insights that lead to breakthrough ideas and products, and it enables teams across departments to collaborate in ways that weren’t possible before. AI platforms give organizations the tools to evolve dynamically, creating a foundation where innovation becomes everyone’s business, not just an IT initiative.

Here are five key factors to keep in mind to ensure that your AI initiatives don’t just automate processes but genuinely drive innovation across your business:

  1. Be Transparent About Your AI Vision and Strategy

Share your AI plans with your employees. Let them in on the vision, the goals, and the steps you’re taking to integrate AI into the organization. By being open about how AI will impact the business—and their roles—you build trust and reduce anxiety. When employees understand the purpose behind your AI initiatives and feel involved, they’re more likely to embrace AI as a valuable tool that complements their work rather than as a threat.

  1. Be Okay with Communicating Uncertainty

With AI, the only certainty is that things will keep evolving and not all answers on AI’s impact exist today. The sooner you communicate this, the sooner you empower your team to adapt, innovate, and think like entrepreneurs. AI brings unknowns, and that’s okay—honesty here is crucial. Many employees are wary of AI, with surveys showing unease or even fear about its role in the workplace. Transparency is essential: if answers aren’t fully defined yet, say so.

  1. Ask Your Employees for Ideas

As I share in my AI innovation presentations, one of the most powerful drivers of organizational change is employee engagement. My experience building and driving employee innovation ideation for many companies around the world has shown that tapping into employees’ ideas can be transformative. Remember those innovation competitions and hackathons that once sparked creativity and surfaced groundbreaking ideas from unexpected corners? This is the perfect moment to bring them back. As you explore the potential of AI, no one knows your business, its unique challenges, and its opportunities better than the collective body of your employees. While outside experts and IT departments may understand AI technology, your employees are the real experts on where and how AI can make the most meaningful impact within the organization.

Your teams interact daily with customers, products, and processes. They’re the ones who know firsthand the bottlenecks, repetitive tasks, and customer pain points where AI could make a difference. Consider organizing AI-focused hackathons or competitions, where employees from every level and department come together to brainstorm, prototype, and showcase how AI can improve the business. These initiatives bring AI down to earth, letting employees contribute to AI solutions that directly affect their work and the overall organization.

By asking employees for ideas, you’re tapping into a wellspring of diverse perspectives and creativity that no external team can replicate. Encouraging this participation not only surfaces fresh, practical ideas but also builds a sense of ownership and excitement around AI. When employees feel they have a voice in shaping the future of AI within the company, they’re more invested in its success and more likely to champion its adoption. In short, engaging your team transforms AI from a high-level initiative into a tangible, collective mission that everyone has a stake in.

  1. Don’t Delegate AI Solely to IT

AI is a horizontal platform, and its influence will span the entire organization, not remain siloed within the IT department. Cross-functional teams—including stakeholders from every function, —can bring their unique perspectives and skills to the table, maximizing AI’s potential and ensuring its relevance to each business area. When AI is driven cross-functionally, its impact is felt across the company, leading to better integration, more creative applications, and a broader sense of ownership and accountability for AI initiatives.

Build a strong partnership with HR early on, which will play a pivotal role in shaping how AI augments human roles and supports employees as they adapt to new AI-driven workflows. HR can also drive workforce planning, reskilling, and change management, preparing teams to work alongside these AI “assistants” and digital tools effectively.

  1. Start Planning for the Future

As AI becomes increasingly integral to business, it’s essential to plan for a future where organizational structures and skills evolve to be more AI-centric. Your teams, workflows, and even management layers might shift as AI redefines how work is organized, decisions are made, and skills are utilized. For instance, departments may start to center around AI-driven insights, and roles will likely adapt to leverage data, machine learning, and a broader set of digital skills. This shift demands more than just technical expertise; it requires strategic thinking, digital agility, and adaptability at every level of the organization. Begin preparing your workforce now by cultivating AI literacy, data skills, and adaptability, so employees are not just ready for change but equipped to lead it. Thinking about this future design and beginning early will position your organization for success in an AI-centric world.

Moving Forward
As with every revolutionary technology, AI introduces many unknowns, and we must prepare to navigate them. The pace of AI’s evolution is accelerating, often faster than we can fully understand or graspthe implications of. Just as we couldn’t have anticipated the full impact of the internet during its early days, we can’t predict all the ways AI will change industries, jobs, and lives. But one thing is certain: AI will reshape our organizations, much like technologies that emerged during previous industrial revolutions did.

And, despite all the excitement, be prepared for the reality that AI transformation may be challenging to implement due to resistance—a challenge that has accompanied every major innovation throughout history. AI drives transparency, challenges traditional systems, and disrupts familiar roles, which can create understandable pushback. Leading this change requires not just acceptance but a proactive embrace of AI’s benefits, knowing they far outweigh the costs of resistance. After all, in the face of transformation, the real choice lies in how we choose to engage and lead.

Alex Goryachev is an award-winning AI & innovation keynote speaker and the bestselling author of Fearless Innovation. His extensive international experience includes creating and leading Global Innovation Centers at Cisco, as well as accelerating digitization at Pfizer, Amgen, Dell and IBM.

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