GROWTH OPPORTUNITY HIGHLIGHT
Personalized Nutrition in the Pet Food industry
Opportunity Size: $500 million – $1 billion
Growth Expected: Within 3 years
Key Regions: Global, with a focus on Asia Pacific, European Union, and North America.
How to Succeed: Dive into our detailed analysis on Global Growth Opportunities in the Pet Food Ingredient Industry to learn how personalized nutrition is revolutionizing healthy pet food.
Sustainability initiatives and food technology innovations are rapidly transforming the pet food industry and animal feed industry, reshaping the complete nutrition value chain. Practices like precision nutrition, personalization, and ethical sourcing are now gaining momentum for both pets and livestock. In the pet food industry, consumers are driving demand for healthier alternatives, such as plant-based proteins and freeze-dried foods. Meanwhile, animal feed suppliers are reducing reliance on antibiotics and prioritizing green, sustainable ingredients for healthier livestock feed.
To succeed in this competitive and evolving ecosystem, a strategic approach is essential. Frost & Sullivan’s latest analyses provide key insights that will help you uncover growth opportunities and gain a competitive edge.
Here are critical strategic imperatives shaping the future of pet food and animal feed, a great starting point for your business strategy.
Transformative Megatrends
- Regulatory crackdowns on antibiotic growth promoters (AGPs) are accelerating the adoption of healthy livestock feed like probiotics, prebiotics, and enzymes in livestock feed.
- Ethical sourcing is gaining importance in the pet food industry, as demand for healthy pet food free from artificial preservatives continues to rise.
Disruptive Technologies
- Animal feed suppliers are partnering with tech providers to optimize feed management and production efficiency.
- The pet food industry is embracing artificial intelligence (AI) and telehealth to develop personalized pet nutrition solutions.
GROWTH OPPORTUNITY HIGHLIGHT
Aquaculture as an End Market
Opportunity Size: $500 million – $1 billion
Growth Expected: Within 3 years
Key Regions: Global, with a focus on Asia Pacific, European Union, and North America.
How to Succeed: Explore our comprehensive report titled Growth Opportunities for Animal Feed Ingredients for strategies to capitalize on aquaculture growth in the global ecosystem.
Geopolitical Challenges
- Rising ingredient costs due to global trade disruptions are being mitigated by innovative feed additives that enhance livestock health and productivity.
- Industry 4.0 technologies are helping companies minimize costs, even in the face of inflation, allowing for the production of premium pet food and supplements.
SUCCESS STORIES
Innovafeed and Cargill Partnership: In June 2022, Innovafeed extended its partnership with Cargill, focusing on insect-based ingredients for aquaculture, particularly for salmon. This 10-year partnership emphasizes the shift toward healthy livestock feed.
Royal Canin’s Breed-Specific Pet Food: With every pet breed having unique nutritional needs, brands like Royal Canin (a Mars Inc. brand) are tapping into this opportunity by offering customized, breed-specific pet food to capture the growing market for healthy pet food.
To learn more about successful companies and best practices,
Despite rapid growth in the pet food industry and animal feed industry, competition is intensifying. Success requires a well-defined strategy, driven by innovation and sustainability. Frost & Sullivan’s latest analyses are designed to help you uncover emerging opportunities and navigate this dynamic landscape effectively. Explore them here.
