Considering the ongoing healthcare workforce shortage, evolving patient preferences, and increased reimbursement support, many hospitals in the United States are turning to the Hospital-at-Home (HaH) model as a viable alternative. Backed by strong government and payer support, the HaH model has been proven to be a safe, effective, and cost-efficient solution for delivering acute and post-discharge care remotely. This approach not only alleviates the burden on traditional hospital settings but is also highly favored by older patients due to its convenience. Despite its promise, the HaH model’s success and scaling rely on regulatory and reimbursement decisions.
Frost & Sullivan’s Healthcare IT webinar series delved into the fascinating realm of “Growth Opportunities in Hospital-at-Home Platforms & Services in the States and Europe: Will Regulatory and Reimbursement Policies define the success of HaH?” This engaging discussion yielded pivotal contributions that are shaping the future of the industry, thanks to the collaborative efforts of visionary experts.
The following experts collectively brainstormed to craft transformative perspectives:
Dr. Anil Jain, Chief Innovation Officer, Innovaccer; Dr. Robert Moskowitz, Chief Medical Officer, Contessa Health; Greg Caressi, Growth Coach & Senior Vice President, Frost & Sullivan; and Nitin Manocha, Growth Expert and Senior Industry Analyst, Frost & Sullivan.
Note: Gain valuable perspectives from these industry experts by clicking here to access the recorded session of the Think Tank.
What were the growth opportunities discussed during the think tank?
- The Imperative of Hospital-at-Home: Aligning Technology and Strategy for Success
The HaH model is crucial for reducing care costs and addressing hospital capacity issues. Late adopters may struggle as the market and standards evolve. Successful implementation requires aligning people and technology to ensure relevant tech use and effective data collection for patient health, workforce performance, and program KPIs.
- The Shift to Provider-Driven HaH Models: Leveraging Partnerships and Home Health Agencies
The HaH model has shifted from being payer-led to provider-driven, with health systems now leading partnerships and infrastructure. Home health agencies will play a vital role due to their expertise and scalability, supported by health IT vendors to enable effective home care.
- The Need for Interoperability: Ensuring Effective Data Integration and Analysis
Effective home care depends on interoperability among industry players. Common data architecture and artificial intelligence (AI)-enabled analytics are essential for monitoring patient conditions, risk factors, and aligning HaH recovery goals with in-hospital standards.
- Navigating Change Management: Training, Data Insights, and Technology Adoption
Adopting the HaH model involves significant change management, often more challenging than technical issues. Training providers to identify suitable patients, collecting the right data, and preparing home health staff for high-acuity care are critical. Vendors supporting change management are more likely to see higher acceptance.
- The Role of Regulation and Reimbursement: Ensuring Stability and Addressing Caregiver Burdens
The HaH model’s success relies on stable regulation and reimbursement policies. Future policies must support long-term stability and address home caregiver burdens. Additionally, the model highlights social determinants of health (SDoH) and allows for a more holistic approach to patient care.
To know more about the growth opportunities in the Hospital-at-Home platforms and services industry, click here
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