Strategic Imperative
EXPLORE, LEARN, ANALYZE, AND GROW

Will YOUR Organization Successfully Capitalize on the Metaverse and Transform to Thrive?

  • Strategic
    Imperatives
  • Growth
    Gap
  • The Yellow Brick
    Road
  • Transformational
    Growth

Strategic Imperatives for Metaverse

01

Companies that don’t imbibe mega trends and disruptive technologies will fail to establish an innovative edge in immersive services, virtual worlds, and three-dimensional (3D) spaces.

02

Pivoting to embrace new business models such as physical-to-virtual and virtual-to-virtual will create new opportunities to diversify revenue streams.

03

Focusing on immersive technologies and the metaverse will bring in first-mover advantages for ecosystem players amid rising competitive intensity.

GROWTH GAP

How do you shift from where you are to what you want to become? How do you fill the gap?

Based on those strategic imperatives the gap between where you are now and where you need to be to achieve transformational growth is daunting.

GROWTH CONTENT

Growth Opportunities for Metaverse

NFT

The Expanding Metaverse Economy

  • New revenue and monetization streams
  • Digital assets
  • Virtual currencies
  • Non-fungible tokens (NFTs)
  • Gaming and advertising
  • Decentralized finance (DeFi)
  • Virtual real estate

Personal Metaverse

  • Gaming- immersive gaming and e-sports
  • Fitness and health- immersive sports
  • Media and entertainment—virtual multiplexes, concerts, theme parks, and 360 video content
  • Retail—virtual goods, shopping malls, stores
  • Retail—virtual goods, shopping malls, stores
  • Virtual simulated environments
Enterprise Metaverse

Enterprise Metaverse

  • Customer experience (CX)—immersive CX, generative AI, machine-powered avatars
  • Work communication and collaboration—immersive workspaces
  • Enterprise training and education
  • Employee onboarding
  • Event organization—virtual events

Industrial Metaverse (Automotive, Manufacturing, Building and Construction, Chemicals and Materials, Oil and Gas, Aerospace and Defense)

  • Metafactory
  • General design and development
  • Supply chain and logistics
  • Design prototyping
  • 3D visualization
  • Simulation, optimization, and operational improvements

Frost RadarTM

Benchmarking Your Future Growth Potential

Our work is focused exclusively on identifying the growth opportunities of the future and evaluating companies that are best positioned to take advantage of them. The Frost Radar™ is a robust analytical tool that allows us to evaluate companies across two key indices: their focus on continuous innovation and their ability to translate their innovations into consistent growth.

To discover how you benchmark
against competition

A PRACTICAL, HIGH IMPACT, SCALABLE TRACKING SOLUTION

Measure with The Growth
& Innovation Index

  • 2

    Major Indices

  • 10

    Analytical Algorithms

  • 1

    Platform

BEST PRACTICES RECOGNITION

Recognizing Excellence and Leadership in Information and Communications Technology for 20 years

Our best practices analysis provides in-depth examination of successful strategies and tactics used by leading companies across all industries, and offers recommendations for implementation to drive performance and success

1
Cloudflare

2022 Technology Innovation Leadership Award—CDN Technology, Global

Read More
2
VMware

2022 Customer Value Leadership Award—Blockchain Services, Global

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3
ActiveFence

2023 Technology Innovation Leadership Award- Metaverse Trust & Safety, North America

Read More
4
AdTheorent

2023 Product Leadership Award- Digital Advertising, North America

Read More
5
Firework

2024 Competitive Strategy Leadership Award- Video Commerce, Global

Read More
6
Salesforce

2023 Product Leadership Award- CPQ Software, Global

Read More
7
Teleperformance

2023 Company of the Year Award- Omnichannel Customer Experience in the Metaverse, Global

Read More
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Growth Council Think Tank Series

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How Is the Metaverse Evolving in Europe?

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Technology Strategies in Global Metaverse/AR/VR

Exploring the Untapped Potential of Immersive Technologies for Sustainability

Regulate the Metaverse
Companies2Action in Global Metaverse/AR/VR

Is a New Framework Needed to Regulate the Metaverse?

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